|Code||Number of credits||Recommendations for undergraduate course selections||Prerequisite(s)||Session(s)|
Recommended for Year 3
|Have completed 45 credits in the program||W24|
Evaluate the impact of strategic choices on the organizational performance of hospitality establishments.
This course will discuss classic and updated strategic planning models in the context of hospitality industries. Definitions for the concepts of strategy, evaluation, informed diagnostics, strategic options, and implementation will be detailed using different models. Students will concretely approach strategy implementation by choosing relevant performance indicators for an actual organization and by evaluating the logistical, physical and financial impacts on the implementation of the strategy in relation to the initial targets.
Language of instruction
This course is offered in English.