Goal

Analyze contemporary issues and challenges in hospitality management from the standpoint of value creation.

Overview

In this course, students will participate in workshops in which they will have to conduct research, collect data, and analyze a hospitality-business management problem from different angles, such as internationalization, understanding the market and the consumer, or sustainable development. Reports, presentations, discussions and debates will allow students to further develop their thinking. Guest speakers from the hospitality industry will also be invited to share their professional expertise and experience.     

Language of instruction

This course is offered in French and/or English.